We’ve all heard this saying but why is it so important when it comes to our clients? Well, there’s a (dangerous) fallacy we can buy into: that we know more than they do about how good our product is and how it needs to improve and evolve. The truth is: we don’t. Our [...]
Standing out from your competitors helps you win more business and is achieved by promoting your Unique Selling Points or USPs.
It's all about the customer experience, so create one that's worth talking about and make your business stand out.
Client feedback will tell you exactly what you need to know about how to improve your service offering, just ask them in the right way.